What Is the Simply Shabby Chic Blush Beauty Collection?

If you’re a Simply Shabby Chic lover, chances are you’ve seen Blush Beauty—and may have had it in your own home or collected it when it first appeared. One of the line’s most recognizable floral bedding collections, Blush Beauty is loved for its soft pink roses, delicate florals and romantic, vintage-inspired style. Designed to mix and layer, its coordinating floral prints, stripes and solids capture the relaxed, collected look that made Simply Shabby Chic so enduring. Blush Beauty is one of the discontinued collections featured in our  Simply Shabby Chic Discontinued Bedding Patterns Collector’s Guide.

One of Simply Shabby Chic’s most recognizable bedding collections, Blush Beauty pairs soft pink roses with delicate florals, stripes and solids. Designed to mix and layer, these discontinued patterns create the relaxed, romantic look collectors still love. Discover more collections in our Simply Shabby Chic Discontinued Bedding Patterns Collector’s Guide.

Where Can I Buy Simply Shabby Chic Bedding?

Simply Shabby Chic bedding is no longer sold at Target, and many original patterns are now discontinued. Shop authentic vintage sheets, duvet covers, comforters, pillowcases and coordinating pieces here at Vintage Luxury Bedding.

Simply Shabby Chic bedding is no longer sold at Target, and many of the original collections and patterns are now discontinued. Today, authentic vintage Simply Shabby Chic sheets, duvet covers, comforters, pillowcases and other bedding can be found through vintage and resale sources. Our boutique specializes in original Simply Shabby Chic bedding, including hard-to-find discontinued floral patterns and coordinating pieces from the classic collections.

What Patterns Are in the Simply Shabby Chic Blush Beauty Collection?

The Blush Beauty collection includes six coordinating floral, stripe and solid patterns designed to mix and layer. Use the illustrated guide below to identify each original pattern and see how the complete collection works together.

The Simply Shabby Chic Blush Beauty Collection includes a mix of six romantic floral prints, soft pink roses, delicate stripes and coordinating solids designed to be mixed and layered. We’ve carefully researched the original Blush Beauty bedding collection using vintage packaging, labels and surviving pieces to identify and recreate the individual patterns and coordinating fabrics. From this we’ve create this Simply Shabby Chic bedding pattern archive. Explore the Blush Beauty pattern guide below to identify original Simply Shabby Chic sheets, duvet covers, shams and other discontinued bedding.

Simply Shabby Chic Blush Beauty Collection original packaging insert showing six coordinating patterns
Original Simply Shabby Chic Blush Beauty Cardboard Insert Documenting 2003 Debut with Target Stores.

How Do I Identify a Simply Shabby Chic Blush Beauty Pattern?

Missing the original label? Compare your bedding with the Blush Beauty fabric swatches below to identify its pattern name.

Vintage Simply Shabby Chic Blush Beauty patterns can sometimes be difficult to identify, especially when original Target packaging and labels are missing. The collection includes coordinating floral prints, soft pink roses, delicate stripes and solid fabrics designed to mix and match. Use our Blush Beauty pattern archive below to compare individual fabric swatches and identify the original pattern name of your Simply Shabby Chic sheets, duvet covers, pillowcases, shams and other vintage bedding.

Explore the Six Patterns in the Blush Beauty Collection Below
Simply Shabby Chic Blush Beauty Bouquet floral bedding pattern with pink roses and peonies on cream

Blush Beauty Bouquet features loose sprays of pink roses, peonies and smaller blossoms on a soft cream background. Its large-scale, open floral design makes this vintage Simply Shabby Chic bedding pattern easy to identify.

Simply Shabby Chic Blush Bloom floral bedding pattern with trailing pink roses and green leaves on cream

Blush Bloom features a delicate vertical garland of pink roses and rosebuds connected by slender stems and muted green leaves. Its open spacing and soft cream background make this vintage Simply Shabby Chic bedding pattern easy to identify.

Simply Shabby Chic Ditsy Flowers bedding pattern with tiny pink rosebuds and blue flowers on sage green

Ditsy Flowers features tiny pink rosebuds, petite blue flowers and soft green leaves scattered across sage green or cream backgrounds. Its widely spaced miniature bouquets make this vintage Simply Shabby Chic bedding pattern easy to identify.

Simply Shabby Chic Ribbons of Roses Bouquet swatch from the Blush Beauty Collection

Ribbons of Roses Bouquet features lush pink and blush rose clusters, smaller flowers and pale blue-lavender ribbons on a sage green background. Its distinctive ribboned bouquets make this vintage Simply Shabby Chic bedding pattern easy to identify.

Simply Shabby Chic Blush solid pink bedding pattern from the Blush Beauty Collection

Blush is a warm, muted pink solid designed to complement the roses, florals and stripes in the Blush Beauty Collection. Used for sheets and pillowcases, it gives vintage Simply Shabby Chic bedding a soft foundation for mixing and layering.

Simply Shabby Chic Blush Beauty bedding pattern with blue and cream stripes and pink floral garlands

Blush Beauty pairs wide blue and cream stripes with narrow trails of tiny pink roses and flowers. Its tailored yet romantic design makes this vintage Simply Shabby Chic bedding pattern easy to identify.

Blush Beauty Bouquet — One of the most popular patterns in the Simply Shabby Chic Blush Beauty Collection, Blush Beauty Bouquet is the epitome of the romantic shabby chic style and aesthetic. Lush pink roses and peonies are gathered into loose sprays of flowers across a soft cream background, creating the relaxed, vintage-inspired look for which Simply Shabby Chic became known.

The pattern is especially recognizable for its generous scale and open spacing. Larger pink and blush rose blossoms are mixed with smaller flowers, buds and soft green foliage, giving the fabric the informal appearance of an English cottage garden. The cream ground keeps the abundant florals light and airy rather than overly formal.

Blush Beauty Bouquet was offered across the bedding collection in pieces including sheets, pillowcases, duvet covers, shams and other coordinating bedding. Today, the distinctive floral design can help collectors identify original vintage Simply Shabby Chic Blush Beauty pieces even when the original Target packaging or labels are no longer present.

Simply Shabby Chic Blush Beauty Bouquet floral bedding pattern with pink roses and peonies on cream
Simply Shabby Chic Blush Bloom floral bedding pattern with trailing pink roses and green leaves on cream

Blush Bloom — A graceful coordinating pattern in the Simply Shabby Chic Blush Beauty Collection, Blush Bloom features a trailing garland of pink roses and rosebuds set against a soft cream background. Rather than the abundant floral sprays of Blush Beauty Bouquet, this design uses a more delicate, open arrangement, with individual roses connected by slender stems and muted green leaves. The generous amount of open space gives Blush Bloom a lighter, quieter quality while retaining the romantic floral aesthetic of the collection.

Blush Bloom was designed to complement the other Blush Beauty patterns, making it especially pretty when mixed and layered with the collection’s larger florals, stripes and coordinating solids. Its trailing rose motif brings just enough pattern without competing with the more elaborate prints.

The pattern was released in Simply Shabby Chic bedding including sheets, pillowcases and duvet covers. Its distinctive vertical rose garland is also a useful identifying feature for collectors searching for original vintage Blush Beauty bedding without its original Target packaging.

 Ditsy Flowers — A charming small-scale floral in the Simply Shabby Chic Blush Beauty Collection, Ditsy Flowers features tiny pink rosebuds scattered across the fabric with petite blue flowers and soft green leaves. The pattern was produced with both sage green and cream backgrounds, giving collectors two versions of this versatile Simply Shabby Chic print. Its widely spaced miniature bouquets create a light, playful look that feels both romantic and whimsical.

Ditsy Flowers became a popular complementary design across Simply Shabby Chic collections and individual patterns. Its smaller scale makes it especially easy to mix and match with larger rose prints, florals, stripes and solids without competing with them. Within the Blush Beauty Collection, it provides a delicate contrast to the larger, more dramatic floral patterns.

Ditsy Flowers was released in vintage Simply Shabby Chic bedding including sheets, duvet covers, pillowcases and shams. The distinctive combination of tiny pink rosebuds, blue accents and green foliage can help collectors identify original Ditsy Flowers bedding, whether found in the sage or cream colorway.

Simply Shabby Chic Ditsy Flowers bedding pattern with tiny pink rosebuds and blue flowers on sage green
Simply Shabby Chic Ribbons of Roses Bouquet swatch from the Blush Beauty Collection

Ribbons of Roses Bouquet — One of the most popular floral patterns in the Simply Shabby Chic Blush Beauty Collection, Ribbons of Roses Bouquet features lush clusters of pink and blush roses arranged against a soft sage green background. Delicate smaller flowers, trailing greenery and pale blue-lavender ribbons give the bouquets their distinctive romantic character and create the layered, English cottage look associated with classic Simply Shabby Chic bedding.

The design combines larger, more elaborate rose bouquets with smaller scattered flowers, leaving enough open sage background to keep the pattern soft and airy. The ribbons add a whimsical, feminine detail and distinguish Ribbons of Roses Bouquet from the other rose patterns in the Blush Beauty Collection. It coordinates especially well with the collection’s smaller florals, stripes and solid colors.

Ribbons of Roses Bouquet was produced in a wide range of Simply Shabby Chic home textiles, including duvet covers, sheets, pillowcases, tablecloths and curtains, making the pattern useful well beyond the bedroom for creating the layered shabby chic aesthetic throughout the home.

Blush — The soft pink solid in the Simply Shabby Chic Blush Beauty Collection, Blush was designed to complement the collection’s roses, smaller florals and patterned fabrics. The warm, muted pink provides a quiet counterpoint to the more elaborate prints and helps create the relaxed, layered look at the heart of the shabby chic aesthetic.

Rachel Ashwell regularly incorporated coordinating solids alongside florals, stripes and other prints in Simply Shabby Chic collections. This made the bedding easy to mix and match rather than requiring every piece on a bed to be the same pattern. A solid like Blush could soften a large-scale floral, pick up the pink tones in a rose print or provide a simple foundation for layers of patterned bedding.

Blush was offered in Simply Shabby Chic sheets and pillowcases, allowing the solid pink to be mixed with the floral duvet covers, shams and other patterned pieces in the collection. Within Blush Beauty, it acts as a unifying color that ties the individual patterns together while preserving the collection’s soft, romantic and collected appearance.

Simply Shabby Chic Blush solid pink bedding pattern from the Blush Beauty Collection
Simply Shabby Chic Blush Beauty bedding pattern with blue and cream stripes and pink floral garlands

Blush Beauty — One of the most popular patterns in the Simply Shabby Chic Blush Beauty Collection, Blush Beauty pairs classic stripes with delicate pink florals, bringing together two elements Rachel Ashwell used repeatedly throughout the Simply Shabby Chic aesthetic. Wide, soft blue and cream stripes alternate with narrow trails of tiny pink roses and flowers, creating a pattern that feels both tailored and romantic.

The combination reflects Ashwell’s signature English garden meets relaxed California style—traditional florals and cottage influences interpreted with the lighter, more casual feeling associated with her Malibu aesthetic. The blue gives the pattern a fresh counterpoint to the predominantly pink and sage tones found throughout the rest of the Blush Beauty Collection.

Blush Beauty was especially popular in quilts and coordinating shams, where the combination of stripes and florals could become a focal point of the bed while still mixing easily with solid sheets, larger rose prints and other Simply Shabby Chic bedding patterns.

Explore More Simply Shabby Chic Collections

Discover more beloved and discontinued Simply Shabby Chic bedding collections, each with its own signature mix of romantic florals, coordinating stripes and vintage-inspired details. Explore the guides below to identify patterns, compare collections and find pieces for your own collection.

Simply Shabby Chic British Rose Collection blue rose floral bedding pattern swatch
Simply Shabby Chic British Rose Collection
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Simply Shabby Chic Castle Floral Collection pink rose floral bedding pattern swatch
Simply Shabby Chic
Castle Floral Collection
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Simply Shabby Chic Lavender Jewel Collection lavender paisley bedding pattern swatch
Simply Shabby Chic
Lavender Jewel Collection
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Simply Shabby Chic
Belle Collection
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Simply Shabby Chic discontinued bedding collections including British Rose, Castle Floral and Lavender Jewel
Simply Shabby Chic Discontinued Bedding Patterns Collector's Guide
Simply Shabby Chic
Belle Collection
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Simply Shabby Chic
Blush Beauty Collection
Click for more

Frequently Asked Questions

What is the Simply Shabby Chic Blush Beauty Collection?

Blush Beauty is a discontinued Simply Shabby Chic bedding collection featuring romantic rose bouquets, delicate florals, soft stripes and coordinating blush tones. The patterns were designed to be mixed and matched for a layered, collected look.

The Blush Beauty Collection includes six coordinating patterns: Blush Beauty Bouquet, Blush Bloom, Ditsy Flowers, Ribbons of Roses Bouquet, Blush and Blush Beauty. Together, they combine floral bouquets, smaller prints, stripes and a solid blush coordinate.

Yes. The original Blush Beauty bedding and its coordinating patterns are no longer in regular retail production. Pieces now appear primarily through vintage and resale sources, and availability varies by pattern, item and size.

Available Simply Shabby Chic pieces from our boutique are displayed near the top of this page. Because these patterns are discontinued, inventory changes as individual sheets, pillowcases, shams, duvets and other pieces are discovered.

Rachel Ashwell founded Shabby Chic in 1989 and later created Simply Shabby Chic as a more accessible retail collection. After a period of rapid expansion, the Shabby Chic company filed for bankruptcy protection in 2009 and its stores closed. Ashwell subsequently rebuilt the brand, but retail partnerships and product lines changed over time. This is why original Simply Shabby Chic collections such as Blush Beauty are now discontinued and primarily found through vintage and resale sources.

Why Is Simply Shabby Chic Bedding Still So Popular?

More than two decades after Simply Shabby Chic first brought Rachel Ashwell’s relaxed, romantic aesthetic to Target, Blush Beauty remains one of the collections collectors continue to search for, mix and live with. Its enduring appeal comes from what Simply Shabby Chic did so well: making a beautifully layered room feel effortless rather than decorated. Pink roses and cottage florals could be paired with stripes, tiny prints and soft solids, allowing each bed—and each home—to feel personal.

Today, original Simply Shabby Chic bedding has become increasingly collectible as discontinued sheets, duvet covers, quilts, shams and coordinating pieces become harder to find. Blush Beauty remains especially loved for its unmistakable combination of soft color, vintage-inspired florals and easy mix-and-match patterns. Whether you are replacing a treasured piece, identifying a pattern you have owned for years or discovering the collection for the first time, Blush Beauty captures the comfortable, imperfect romance that made Simply Shabby Chic an enduring part of American decorating.

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